Most people know what Google is. Google is a search engine. So far so good. But do most people know exactly what Google does as it performs its searches? Or rather what makes Google do what it does to give you the results that you get?
There is a certain amount of secret sauce to Google’s [...]
At some point in the life cycle of nearly every piece of content published, the material loses some of its relevance. Over time, the content will generally become less and less popular among current readers/viewers. Thus, the need for content archiving.
Valuable space in any public media outlet is generally reserved for the most timely and [...]
The internet gives us time and location freedom. We can fire up our computers and connect with the global community from anywhere as long as there is an internet connection. That’s the good part. The downside is that our virtual team members are usually spread out geographically. In order to conduct business and collaborate on [...]
When was the last time you sent a thank you note to someone? Was it after you received a present from them? Was it after they bought you a free lunch? Was it after your dentist fixed your nasty tooth ache? Was it after your chiropractor readjusted your back and took away the pain? Was [...]
An online merchant account is a business with an internet presence that accepts payments electronically.
If any business has an online merchant account they will need to have a system in place that will process various credit or debit card payments as well as online bank transfers.
This is a common account that accepts the payment from [...]
The World Wide Web is teaming with creepy crawlers commonly known as spiders. These spiders, also known as bots, crawl the web searching for food. What they like to eat is fresh content. So if a webmaster puts up something new, the spiders will soon be attracted to that content.
Web spiders aren’t really spiders. You [...]
The first most powerful word in sales psychology is “free.” The word attracts attention like a bright yellow flower attracts bees. People have been known to trample each other to get at a “free” offer. Free works. I don’t care how rich a person is. Everyone likes something for nothing.
The second most powerful word in [...]
In the US, people celebrate St. Patrick’s day. Most people wear some form of green clothing and you should wear green too. Here’s why. If you don’t wear green clothing on St. Patrick’s day, you’ll get pinched.
Believe it or not, there is a lesson in sales psychology at play here. Sales is all about persuasion. [...]
Today I’m starting a category called “Sales Psychology.” I debated whether I should share my secrets so openly on a blog. My main concern was whether I would lose any potential sales by revealing my best marketing sales psychology triggers. In the end, I concluded that it is better to give freely than to hoard. [...]
Static websites are dead. How do I know? Because Google says so. Big G became popular because they were the best at providing their customers fresh and relevant content. And in doing so, they have built the biggest database in the world using our collective content. Talk about not being original! But since they have [...]
